Your certified guide to
a wide range of skills and techniques related to beauty, grooming, and wellness.

WORK WITH Joseph Craft
1:1 Coaching
The ideal choice if you want a personalized plan that is tailored to your goals and lifestyle.
online LESSONS
Explore beauty principles on your own schedule through a variety of online lessons.
live EVENTS
Begin your beauty and wellness journey with full access to our beginner-friendly live webinars and events.
Beauty, grooming and wellness
Guidance
Improving your relationship with your salon and spa clients
Try something new
Learn how to cut, style, and color hair using various techniques and tools. This includes basic haircuts, advanced styling methods, and coloring techniques like highlights, balayage, and ombre..
Target Specific Issues
Understand the principles of skincare and learn techniques for facials, exfoliation, cleansing, and moisturizing. You may also learn about different skin types, conditions, and how to address specific skincare concerns.
Wellness
Coaching
Creating a plan that works for you
Through our personalized coaching, We’ll work alongside you to develop an integrated plan to achieve full body wellness—often combining the practices of nutrition, exercise, acupuncture, meditation, herbal remedies, and more.